As Ben Goldacre once said,
“[T]he Daily Mail does have an ongoing ontological program to divide all inanimate objects into ones that will either cause or cure cancer.”
The result? Brits are now “‘wary over cancer advice'”.
The YouGov survey of 2,400 people for the World Cancer Research Fund (WCRF) found more than half thought scientists were always changing their minds.
More than a quarter said health advice changed constantly and the best approach was to ignore it completely.
Seriously, readers of British newspapers can be forgiven for not having a clue about cancer advice. The WCRF has to compete on a daily basis with stories about cancer-causing and cancer-preventing chocolate, red wine, red meat, lipstick, and on and on and on.
But it isn’t all that complicated. As the WCRF put it,
“The fact is that WCRF and other cancer charities agree on the best ways of reducing cancer risk and this advice has stayed broadly the same for quite a long time.
“A decade ago, we were recommending that people eat a plant-based diet, be physically active and maintain a healthy weight and this is still the case today.”